Hello family! Welcome back, I'm happy you're giving me some of your time today.
As you can probably tell, I'm pretty new to this blogging situation. So when I was thinking about what I want my blog and overall brand to convey, color schemes were at the top of my list of things to consider.
I don't think people think about how much influence color has over controlling emotion and perception. Marketing companies are strategic in their color choices and arrangement for this very reason. As a child, I was very interested in colors and I don't mean just crayons. I wanted to learn more about the composition and meaning behind the hues. I even had a book about it and in regular Lex fashion I shared what I learned with whoever would listen.
So that brings me to my topic here today of me DEMANDING to a d*mn orange! This is actually a funny quote from the movie Deliver Us From Eva (2003) that I have taken completely out of context. But I feel as passionately about being an orange as Darrell did. So through some thinking and discussing about what I wanted my brand to scream (yes, scream) to people, I decided to create a color palette around the color orange. Now orange has been my favorite color for as long as I remember knowing colors. A mixture of passionate red and positive yellow, orange to me shows the world how I really am.
Some interpretations of the color orange include joy, warmth, heat, sunshine, enthusiasm, creativity, success, encouragement, change, determination, health, stimulation, happiness, fun, enjoyment, balance, sexuality, freedom, expression, and fascination, just to name a few. So it was a perfect color to describe me and be a part of my brand. Also, realizing that my brand is me and that it will only survive on my authenticity.
I hope today that you not only learned something new, but are inspired to go beyond the surface of what you know and who you are. Meaning and understanding can be found in all sorts of things it just takes someone who is willing to look.
P.S. I AM a damn ORANGE!
As you can probably tell, I'm pretty new to this blogging situation. So when I was thinking about what I want my blog and overall brand to convey, color schemes were at the top of my list of things to consider.
I don't think people think about how much influence color has over controlling emotion and perception. Marketing companies are strategic in their color choices and arrangement for this very reason. As a child, I was very interested in colors and I don't mean just crayons. I wanted to learn more about the composition and meaning behind the hues. I even had a book about it and in regular Lex fashion I shared what I learned with whoever would listen.So that brings me to my topic here today of me DEMANDING to a d*mn orange! This is actually a funny quote from the movie Deliver Us From Eva (2003) that I have taken completely out of context. But I feel as passionately about being an orange as Darrell did. So through some thinking and discussing about what I wanted my brand to scream (yes, scream) to people, I decided to create a color palette around the color orange. Now orange has been my favorite color for as long as I remember knowing colors. A mixture of passionate red and positive yellow, orange to me shows the world how I really am.
| A possible color scheme for the Life With Lexis Kai brand |
Some interpretations of the color orange include joy, warmth, heat, sunshine, enthusiasm, creativity, success, encouragement, change, determination, health, stimulation, happiness, fun, enjoyment, balance, sexuality, freedom, expression, and fascination, just to name a few. So it was a perfect color to describe me and be a part of my brand. Also, realizing that my brand is me and that it will only survive on my authenticity.
I hope today that you not only learned something new, but are inspired to go beyond the surface of what you know and who you are. Meaning and understanding can be found in all sorts of things it just takes someone who is willing to look.
P.S. I AM a damn ORANGE!
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